What happens when a chemistry expert becomes a mother of three?

Apart from the increasing chaos around me? Naturally, my protective maternal instinct kicked in and regular cleaning products worried me. Their strong chemical smells only reminded me of how toxic they were.

So, I started looking for alternatives that were effective, safe and eco-friendly. This was not easy, because there aren’t many options that tick all the boxes.​

After a long search I put my chemistry hat on. Soon I created a full range of all-natural cleaning products. Safe and effective, with fragrant scents developed from natural sources like berries, herbs and fruits.

A solution that ticked all the boxes!​

This is how the company was born. Since then, our team has grown and together we strive to maintain the exceptionally high standards of our product range.


Our mission is to have zero negative impact on the environment, animals and people. The full product range is:

A solution that does the job, without the harm.

EcoControl certification and NCP eco-product-status ensures that products are produced in a natural and environmentally friendly way, without animal testing, microplastics or petrochemistry.


Our Products

For retailers

We know that offering a unique and desirable product to consumers drives the category performance up. Working collaboratively with our retailers and distributors, and continuously innovating our products, we ensure top value throughout the entire distribution channel. 

What are our customers are saying?

“We have a lot of positive feedback from our customers! Also lthe eczema on the hand of one of our clients disappeared using the Purenn dishwash liquid!”

– Prirodny Raj, Store Manager (Slovakia)

“The quality is excellent! We will be launching products in our store and other retailers, as we see a huge potential for this product in the region.” 

– Organic Farms LLC Procurement Manager (United Arab Emirates)

We look forward to building trusting relationships with our clients and retailers. Contact us via to inquire about partnership opportunities for private label or branded product retail in your store, and to request product samples.

Chemistry hacks

Cleaning is a lot more fun when the whole family gets involved! It gets the job done quicker, and gives you a chance to have a unique experience together. Below are some simple chemistry hacks that you can try at home with your kids.

Put on your chemistry hats and have fun together!!

Get rid of grease stains with chalk - As soon as you get a grease stain on a piece of clothing, get your children to draw over them with white chalk. Then, add the clothing to the washing machine and watch the magic happen.

Wash small plastic toys in the dishwasher - Get your children to put their small plastic toys into a laundry delicates bag and into the dishwasher. After a wash, let them unpack their sparkling clean toys.

Clean your breadboard with lemons - Cover your breadboard with salt. Then cut a lemon in half and use it to rub the surface of your breadboard to clean it. Rinse afterwards. Get your kids to do this and have fun using food to clean!

Clean the oven tray with baking soda - Cover your dirty oven tray in baking soda. Then, spray with white vinegar. Leave for 5 minutes and then rub with a wooden spoon - Your kids could even create a picture at the same time. After a few minutes, wipe with a cloth and watch all the dirt and grease magically come right off!

Make your own all-purpose surface cleaner - Let your kids feel like scientists by making their own surface cleaner. Simply mix 1 cup water, 1 cup white vinegar, ½ lemon juiced and 15 drops of your choice of essential oil (let them pick the scent). Put the mixture into a spray bottle, and let them test their creation by cleaning some of the house surfaces.


Get in touch


Uzvaras street 12, Jelgava,
LV-3001, Latvia

Purenn Group,
Contact Us

Phone +371 63000810

          +371 27purenn


For marketing inquiries


For export and private label inquiries

Phone +371 20600006

          +371 27purenn